While philosophers and socialites have long pondered this question, there is a
simple answer: Taste is a wine shop and European-style grocery in the heart of
the burgeoning Jarvis Square neighborhood of Rogers Park. Owned and operated
by a close-knit group who is deeply rooted in the European tradition, this
little shop maintains a friendly and accessible attitude towards wine. Wine
should not intimidate, it should be enjoyed. Taste offers good wine at a good
price and a knowledgeable staff of good people.